Agenda 

All times Eastern.


12:00pm-12:10pm

Welcoming Remarks

Steve Pacheco
President & CEO, American Advertising Federation  

Clark Rector 
EVP, Government Affairs, American Advertising Federation 


12:10pm-12:40pm

A View from the Federal Trade Commission

Serena Viswanathan
Associate Director, Division of Advertising Practices, Federal Trade Commission


12:40pm-1:10pm

Privacy Briefing

Lou Mastria
Executive Director, Digital Advertising Alliance

Michael Signorelli
Partner, Venable LLC


1:10pm-1:40pm

Federal Advertising Deductibility Briefing

Mac Campbell
Partner, Capitol Counsel
Counsel, The Advertising Coalition


1:50pm-2:20pm 

A View from the Hill

Shannon Smith
Counsel, U.S. Senate Committee on Commerce, Science, and Transportation


2:20pm-2:50pm

Privacy from a Business Perspective

Arielle Garcia
Chief Privacy Officer, UM


2:50pm 

Closing & Adjourn

Clark Rector 
EVP, Government Affairs, American Advertising Federation