The AAF offers educators various learning tools and resources designed to help them enhance their classroom experience and to make an impact on students looking to learn more about the advertising industry.

Distinguished Advertising Educator Award

This award honors an educator who has been a consistent mentor to students, has supported the success of the advertising industry through research, teaching and advocacy, and has been engaged in the advancement of the mission of the AAF through activism within the organization.

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National Student Advertising Competition

The National Student Advertising Competition is the premier college advertising competition that provides more than 2,000 college students the real-world experience of creating a strategic advertising/marketing/media campaign for a corporate client. Students develop a marketing plan and then pitch their work to advertising professionals at the district, semi-final and national levels.

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ADMERICA is the AAF’s annual conference met to enhance enthusiasm for the advertising industry and the leadership skills of our grass roots network. Attendees can anticipate exceptional speakers, workshops, and industry insights.

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College Chapter Membership Awards 

Each year, the AAF recognizes two college chapters for outstanding membership growth: largest total membership of any AAF College Chapter and greatest college chapter membership growth.

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Student Advertising Career Conference 

The AAF's Student Advertising Career Conference is a three-day event where students learn about the field of advertising, discover what trends are developing in the industry and ignite their careers by networking with knowledgeable advertising professionals.

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Classroom Tools

Educators can take advantage of classroom tools to help you build your curriculum, plan classrooms activities and connect with colleagues.

Teaching Modules

In-Class Engagement

Class Planning

Skills Assessment

College Chapter Management

Browse the following tools designed to help you lead your college chapter with confidence. Topics include: Recruitment Strategies, Fundraising, and Crowdfunding.

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Faculty Newsletter

Emailed monthly, this newsletter provides AAF's college chapter advisors, faculty and educators with information on resources and upcoming events.

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HBCUs for Advertising

A program to support Black students along their advertising career journey, ensuring that they do not miss out on opportunities that could be essential to their professional development.

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More Videos

Watch panel discussions, awards ceremonies, and other content designed to enhance your career in advertising.

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Browse our catalogue of white papers and reports on the state of the advertising, marketing, and media industries.

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