Categories

 

Integrated Creative Campaign 

Recognizes the creative use of at least three types of advertising media (broadcast, online, radio, print, mobile, streaming, outdoor and in-app ads) to demonstrate an understanding of BIPOC, LGBTQIA+, and people with disabilities audiences.


Student Impact Award

Recognizes a student’s creative use of advertising to drive positive change in their communities. Executions can include broadcast, online, radio, print, mobile, streaming, outdoor and in-app ads. 
Applicants must be enrolled full- or part-time in an accredited U.S. educational institution. Student interns are eligible to enter. Work must be created while the entrant is a student and not employed in the advertising industry between January 2021-December 2021.


Diversity, Equity, & Inclusion (DE&I) Student Programs

Recognizes a company or organization for their development, execution and management of programs designed to increase student diversity, equity, & inclusion and the awareness of various career opportunities within the advertising industry. 


Talent in Advertising

Recognizes a company or organization that demonstrates a strong effort to use professionals that identify as BIPOC, LGBTQIA+, and persons with disabilities, in the execution of their campaigns—in front of and behind the camera. Diverse “talent” can include actors, models, writers, production teams, cinematographers, sound engineers, etc.


Workforce Inclusion

Recognizes a company or organization that demonstrates a strong effort to recruit, retain, and promote BIPOC, LGBTQIA+, and people with disabilities. Winners in this category will have successfully developed programs (i.e., ERGs and/or BRGs) that enhance employee allyship, inclusion and understanding of the various ethnicities and cultures within the corporate environment.


Mosaic Champion

Recognizes a professional that has been continuously supportive of and goes above and beyond diversity, equity, & inclusion within the industry. This individual has demonstrated unwavering belief in this cause through mentorship, leadership, support of DE&I initiatives, and by implementing cutting-edge strategies & approaches for addressing diversity issues, among other acts. 


Allyship to Advocacy

Recognizes an individual, company, or organization for projects that gives voice to BIPOC, LGBTQIA+, and/or people with disabilities. Their work increases viewers' perceptions and understanding of historically underrepresented communities.


Innovative Narratives

Recognizes an individual, company, or organization for non-traditional storytelling (i.e., art, music/audio, podcasts, influencer marketing, experiential) that extends beyond stereotypical portrayals and depicts BIPOC, LGBTQIA+, and/or people with disabilities as the multifaceted and dynamic groups they are.


Data Driven Transformation

Recognizes a company or organization whose use of data and analytics delivers high-tech solutions and unique experiences that has an impact on underrepresented communities. 


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