AdCamp is a one-week program that introduces students in grades 10–12 to the many facets of advertising—strategic planning, the creative process, media management, account planning and more—through classroom activities and industry immersions. During the week, students also receive lessons in teamwork and presentation skills while networking and interacting with advertising professionals and college professors. They apply what they learn from these industry experts to create a compelling advertising campaign.
AdCampers need your financial support as a program sponsor or a scholarship provider to deserving multicultural students. You can also host industry immersions, conduct advertising lectures and assist in the development of their advertising campaigns. AdCamp is an enriching experience for students and re-energizes the industry professionals who participate. The industry needs your support to cultivate and inspire young talent.
For more information about AdCamp, please contact Ayanna Jackson, VP, Mosaic Center & Education Services