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American Advertising Federation
AAF Legislative Comments & Testimony
Letter in Opposition Florida HB 9 and SB 1864–End of Session
On behalf of the advertising industry, we ask the Senate to not move forward on HB 9 and SB 1864 in the waning days of the legislative session.
Letter in Opposition to Nebraska LB 1188
On behalf of the nation’s leading advertising and marketing trade associations, we support your interest in protecting the privacy of Nebraska residents, as we and our members strongly believe consumers deserve meaningful privacy protections.
Letter in Opposition to Massachusetts S. 2687
We and the companies we represent, many of whom do substantial business in Massachusetts, strongly believe consumers deserve meaningful privacy protections supported by reasonable government and responsible industry policies.
Letter in Opposition to Florida HB 9
We and the companies we represent, many of whom are headquartered or do substantial business in Florida, strongly believe consumers deserve meaningful privacy protections supported by reasonable government and responsible industry policies.
Letter in Opposition to New York SB 6701
We offer this letter to express our non-exhaustive list of concerns about this overly restrictive legislation, as well as the potential harms it presents to consumers and the New York economy.
Comments on Petition for Rulemaking to Prohibit Surveillance Advertising
A ban on data-driven advertising practices would not be a good use of the Commission’s resources and would cause immense disruption and harm to the online economy, deny consumers access to the vital ad-supported services on which they rely.
Letter in Opposition to Alaska HB 159 – Version I
HB 159 contains provisions that could hinder Alaskans’ access to valuable ad-supported online resources, impede their ability to exercise choice in the marketplace, and harm businesses of all sizes that support the economy.
Letter in Opposition to Maryland SB 11
We strongly believe privacy should be the subject of preemptive federal legislation,2 because passing privacy laws on a state-by-state basis provides uneven protections for consumers and creates a complex landscape for businesses across the country.
Ad Trade Letter in Opposition to Washington SB 5813
SB 5813 differs substantially from existing privacy laws in other states, and sets forth requirements that would limit consumers’ access to vital information and content online and harm competition.
Coalition Letter to the Senate on the Build Back Better Act
On behalf of the undersigned associations representing millions of legitimate businesses that seek to serve consumers and create jobs, we oppose the inclusion of Sections 31501 and 31502 in H.R. 5376, the “Build Back Better Act.”
AAF Legislative Comments & Testimony Archive
2022 Legislative Comments
2021 Legislative Comments