June 9, 2008 DAE

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Alice Kendrick, Temerlin Advertising Institute at Southern Methodist University, Dallas, Named 2008 AAF Distinguished Advertising Educator


WASHINGTON, D.C.—The American Advertising Federation recently named Alice Kendrick, professor in the Temerlin Advertising Institute at Southern Methodist University (SMU) in Dallas, Texas, as the 2008 Distinguished Advertising Educator. Awarded annually, the Distinguished Advertising Educator Award recognizes the best advertising professors in the country.

Over the course of her career, Kendrick has received nine teaching awards at the national, regional and university levels, including the SMU Meadows Distinguished Teaching Professor and the AAF District 10 Outstanding Advertising Educator. She has been a member of the AAF National Academic Committee since 1987 and served as chairman for two years. She served on the National Advertising Review Board from 2001-2007, is on the AAF’s Mosaic Council Executive Committee, and in 2000 was a judge for the Advertising Hall of Fame. Kendrick appears in the History Channel’s A History of Advertising program on the role of research.

Her research in advertising, advertising education and multiculturalism has appeared in journals including Journal of Advertising Research, Mass Communication and Society Journal, Place Branding and Public Diplomacy, Journal of Services Marketing, Journalism & Mass Communication Quarterly, and Journal of Advertising Education. Her work as also been featured in The New York Times, Advertising Age, Adweek, The Wall Street Journal, Incentive, The Dallas Morning News, Ragan’s Newsletter, Los Angeles Daily News, and Promotional Products Business.

Eligibility for the AAF Distinguished Educator Award includes excellence in teaching and student advisement, record of scholarly research, publications and professional experience and record of participation in advertising organizations, the industry, academia and the community.

For more information, contact Monika Ellis at education@aaf.org, or (202) 898-0089.

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The American Advertising Federation (AAF), headquartered in Washington, D.C., acts as the "Unifying Voice for Advertising." The AAF is the oldest national advertising trade association, representing 50,000 professionals in the advertising industry. The AAF has a national network of 200 ad clubs located in ad communities across the country. Through its 215 college chapters, the AAF provides 6,500 advertising students with real-world case studies and recruitment connections to corporate America. The AAF also has 130 blue-chip corporate members that are advertisers, agencies and media companies, comprising the nation's leading brands and corporations. For more information, visit the AAF's Web site at www.aaf.org.