May 29, 2007

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Joe Piscopo to Make Command Repeat Appearance at 2007 ADDY

Join the AAF in Celebrating the Year's Winners for the Best in Advertising


WASHINGTON, D.C.—In a command repeat appearance, acclaimed comedian and actor Joe Piscopo, former cast member of Saturday Night Live, will be the celebrity master of ceremonies at the American Advertising Federation's (AAF) ADDY®Awards on June 9, 2007. Piscopo joins the AAF again this year, and will perform his Frank Sinatra impersonation, complete with a live orchestra. The ADDY Awardsare the premier advertising awards show and will be held in conjunction with the AAF National Conference 2007in Louisville, Ky. The ceremony will feature the announcement of award winners, including the coveted ADDY Best of Show.

Advertisers have long appreciated Piscopo's unique relationship with his public. He has been featured in two long-running ad campaigns including Miller Lite Beer and Bally's Health Spas. Television, film, theater, and nightclubs are all areas in which Joe Piscopo was won the acclaim and affections of millions. For nearly 20 years, Piscopo has proven to be one of show business' brightest lights. By the time Piscopo left Saturday Night Live in 1985, he had left his mark not only on the renowned television program but on the nation as well, thanks to his wide range of hilarious original characters and celebrity impersonations, including Frank Sinatra who repeatedly endorsed Piscopo's portrayal of him.

In addition to Piscopo's acting and comedic talents, Piscopo devotes an extraordinary amount of time to nonprofit and charitable activities, including Jersey Joe's Gyms, a Newark program involving the city's police department and Boys & Girls Club. Piscopo also started his own foundation, the Positive Impact Foundation, which creates positive media for at-risk youth. More information about this program is available at www.positiveimpactfoundation.org.

The ADDY Awards are the advertising industry's largest and arguably toughest competition, recognizing creative excellence and the very best advertising worldwide. The ADDY Awards gala will take place June 9, at the Louisville Marriott Downtown, Louisville, Ky., during the AAF National Conference 2007. For ticket information, contact Lucille Hill at (202) 898-0089 or lhill@aaf.org. Complete conference information is available at http://www.aaf.org/conference.

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The American Advertising Federation (AAF), headquartered in Washington, D.C., acts as the "Unifying Voice for Advertising." The AAF is the oldest national advertising trade association, representing 50,000 professionals in the advertising industry. The AAF has a national network of 200 ad clubs located in ad communities across the country. Through its 215 college chapters, the AAF provides 6,500 advertising students with real-world case studies and recruitment connections to corporate America. The AAF also has 130 blue-chip corporate members that are advertisers, agencies and media companies, comprising the nation's leading brands and corporations. For more information, visit the AAF's Web site at www.aaf.org.