Government Affairs Publications

The following publications are available for free to AAF members:

Government Relations: How to Guide for Clubs & Federations

Few areas of local advertising federation operations are as important as government and legislative affairs. In site of, or perhaps because of, its importance, many advertising federation members are intimidated by the thought of government affairs involvement. The propose of this manual is to help reduce the anxiety level that many feel when dealing with lawmakers.

Public Relations Unplugged!: PR Strategies for AAF Ad Clubs and Members

PR is an essential skill in establishing your club as the authoritative source on policy issues related to advertising. In this text you will find guidance, instructions and examples to help your ad club deflect legislative threats and become a more prominent voice within your community.

For more information or to request these publications, call Clark Rector at 1-800-999-2231 or e-mail him at government@aaf.org.