Government Report: January 28, 2011

AAF Government Report

January 28, 2011

Clark Rector Jr., Executive Vice President – Government Affairs

Daniella Martinez, Federation Intern

World Leaders to Discuss Junk Food Ad Ban at UN

The U.N. health agency says world leaders will discuss efforts to clamp down on so-called ‘junk food’ marketing to children when they meet in New York on Sept 19-20. The World Health Organization says heads of state will use the U.N. General Assembly meeting to talk about limiting the number and type of ads that children are exposed to. WHO says 43 million preschool children around the world are overweight or obese. Experts talk of a "fat tsunami" that is already causing millions of premature deaths each year. Bjorn-Inge Larsen of the Norwegian Directorate of Health told reporters Friday that he expects voluntary measures limiting junk food advertising to eventually evolve into laws banning the practice in the same way that has occurred with tobacco.

Back to Top

Mixed Messages on Privacy

The House Judiciary Subcommittee on Crime, Terrorism, and Homeland Security recently conducted a hearing on “data retention as a tool for investigating Internet child pornography and other internet crimes.”

Legislation requiring increased data retention has been introduced in past years by members of both political parties and has had the support of many law enforcement agencies. If the committee does pursue such legislation, it would be in seeming conflict with calls by many other members of Congress to increase privacy protections for Internet users. The Federal Trade Commission has also recently called for more limited data retention in order to protect privacy.

Back to Top

Google and Mozilla First to Give Consumers a “Do Not Track” Internet Option

The FTC has raised the possibility of a do-not-track mechanism which would allow consumers to opt-out of targeted online advertising. Mozilla and Google have both announced that they will include do-not-track options in their products. Google unveiled a “Keep My Opt-Outs” extension on its Chrome browser, which allows consumers to permanently block cookies. Microsoft has also announced that the next edition of Internet Explorer will have an ad tracking block feature. AAF and many other associations recently announced a new self-regulatory program which would allow consumers to opt-out of being tracked for online behavioral advertising.

Back to Top

Homeland Security to be an Issue in Spectrum Battle

Republicans and Democrats in both the House and Senate are divided on how the government should pay for a broadband network for police, firefighters and other emergency officials during times of crisis. Conservatives have voiced an interest in auctioning off spectrum to commercial providers and allocating the proceeds to the new network. Safety officials would then share the lines with regular Internet traffic, but would take over lines in times of need. Others including Sen. Kay Bailey Hutchison (R-Texas) and Sen. John McCain (R-Ariz.) say the extra spectrum should go directly to public safety and will likely be drafting legislation in the near future. The FCC has estimated that it will cost $6.5 billion to build a public safety network and the number would double if the government opts for direct allocation.

Back to Top

House Ways and Means and Energy and Commerce Members Selected

The House of Representatives has chosen the following members to serve on the Ways and Means and Energy and Commerce Committees:

Ways and Means

Dave Camp (MI), Chairman
Wally Herger (CA)
Sam Johnson (TX)
Kevin Brady (TX)
Paul Ryan (WI)
Devin Nunes (CA)
Pat Tiberi (OH)
Geoff Davis (KY)
Dave Reichert (WA)
Charles Boustany, Jr. (LA)
Dean Heller (NV)
Peter Roskam (IL)
Jim Gerlach (PA)
Tom Price (GA)
Vern Buchanan (FL)
Adrian Smith (NE)
Aaron Schock (IL)
Chris Lee (NY)
Lynn Jenkins (KS)
Erik Paulsen (MN)
Rick Berg (ND)
Diane Black (TN)
Sander Levin (MI)
Charles Rangel (NY)
Pete Stark (CA)
Jim McDermott (WA)
John Lewis (GA)
Richard Neal (MA)
Xavier Becerra (CA)
Lloyd Doggett (TX)
Mike Thompson (CA)
John Larson (CT)
Earl Blumenauer (OR)
Ron Kind (WI)
William Pascrell (NJ)
Shelley Berkley (NV)
Joseph Crowley (NY)

House Energy and Commerce

Fred Upton (MI), Chairman
Joe Barton (TX)
Cliff Stearns (FA)
Ed Whitfield (KY)
John Shimkus (IL)
Joseph Pitts (PA)
Mary Bono Mack (CA)
Greg Walden (OR)
Lee Terry (NE)
Mike Rogers (MI)
Sue Wilkins Myrick (NC)
John Sullivan (OK)
Tim Murphy (PA)
Michael Burgess (TX)
Brian Bilbray (CA)
Charlie Bass (NH)
Marsha Blackburn (TN)
Phil Gingrey (GA)
Steve Scalise (LA)
Bob Latta (OH)
Cathy McMorris Rogers (WA)
Gregg Harper (MS)
Leonard Lance (NJ)
Bill Cassidy (LA)
Brett Guthrie (KY)
Pete Olsen (TX)
David McKinley (WV)
Cory Gardner (CO)
Mike Pompeo (KS)
Adam Kinzinger (IL)
Morgan Griffith (VA)
Henry Waxman (CA)
John Dingell (MI)
Edward Markey (MA)
Edolphus Towns (NY)
Frank Pallone (NJ)
Bobby Rush (IL)
Anna Eshoo (CA)
Eliot Engel (NY)
Gene Green (TX)
Diana DeGette (CO)
Lois Capps (CA)
Mike Doyle (PA)
Jane Harman (CA)
Jan Schakowsky (IL)
Charles Gonzalez (TX)
Jay Inslee (WA)
Tammy Baldwin (WI)
Mike Ross (AR)
Anthony Weiner (NY)
Jim Matheson (UT)
G.K. Butterfield (NC)
John Barrow (GA)
Doris Matsui (CA)

Back to Top

AAF Government Report is available to all members of the AAF. If you are interested in receiving an e-mailed copy, please e-mail

If you are interested in receiving AAF SmartBrief, an opt-in news service, please visit AAF SmartBrief condenses advertising industry news from dozens of media sources into a succinct, easy to read e-mail.

Go to the Government Affairs Main Page.